Jun 14, 2024

STC127: How to sign 19 corporate deals in 6 short weeks (and other data-based insights!)


STC127 How to sign 19 corporate deals in 6 short weeks (and other data-based insights!)

Today we’re understanding how you can sign an impressive 19 corporate deals in just 6 short weeks. If you’re feeling overwhelmed and overworked, particularly from managing a B2C business, this episode is for you. I’ll be sharing my journey from feeling responsible for others’ results to setting clear boundaries and enjoying client delivery again.

In this episode, I’ll highlight the importance of balancing both short and long-term revenue strategies for a sustainable business model. We’ll discuss the extraordinary outcomes of The C Suite Sprint, where participants managed to book 116 business development calls and send out 33 proposals, resulting in 12 sales, despite challenges like holiday interruptions. Not to mention, I’ll be giving you insights into the benefits of data-driven sales processes and my move to a new house, which tested my resilience in more ways than one.

We’ll also cover the various perks of joining The C Suite program before August 31st, including hot seat sessions and access to an exclusive in-person day. Get ready to unlock secrets to generating predictable revenue streams and avoiding the feast and famine cycle. Plus, stay tuned for upcoming episodes featuring case studies, B2B sales trends, and sales psychology tips. So grab a notepad, and let’s get started!



In this episode I’m sharing;

  • How by setting clear boundaries and focusing on group interaction can help in managing personal and professional balance in a B2B business.

  • Why it is important to balance both short-term cash injections and long-term revenue strategies for sustainable business growth.

  • The key benefits of tracking and using data insights in your sales processes.

  • How programs like The C Suite enhance a business’s profitability, and what critical sales skills are necessary for success in corporate sales.

  • Corporate Sales Success: Booking 116 Calls and 33 Proposals in 6 Weeks.

  • Elevate Your Sales Game: Data Insights and Corporate Deal Strategies


Key Quotes;


Maximise your data usage: “A lot of the time, we don’t use the insights. We just track the data almost out of habit, and then we end up not using it.”

— Jess Lorimer [00:02:13][00:03:23]


Data driven success: “Data driven sales processes make more money, in a much simpler way and are much better at preventing your own burnout as a business owner.”

— Jess Lorimer [00:28:58][00:29:10]


“Maximising sales potential”: “You want to have a B2B sales process that works, that is efficient, that you don’t have to think about but you can scale using team members as and when you want to.”

— Jess Lorimer [00:31:57][00:32:08]


Self-Worth and confidence in sales: “But it is also quite shocking to me the amount of people that I see who would rather spend 6 months to a year trying to figure it out, failing because they’re not qualified salespeople, diminishing their self worth and confidence, and then thinking, I don’t know whether I can do this.”

— Jess Lorimer [00:22:46][00:23:10]

Finding the right business tools: “Sometimes you have to take a little step back and go, what is it that I want to achieve in my business? Am I investing in the right tools or the right resources or the right support to get there?”

— Jess Lorimer [00:24:00][00:24:10]


The importance of longevity in motivation: “About 90 days after being the most motivated version of themselves that they can possibly be, it becomes more difficult to hold yourself accountable and keep doing the things. Because the reality of B2B sales is that it is about progress and following a very clear process and just doing the things consistently.”

— Jess Lorimer [00:06:42][00:07:07]


Focus on immediate solutions to prevent overwhelm: “People can fall into this trap of I’m only focusing on long term revenue. That means I’m only going to present the biggest solution ever to prospective clients, and that can be quite overwhelming for the client.”

— Jess Lorimer [00:15:05][00:15:19]



Key Resources Mentioned in this Episode:


Grab your Sales Tracking Spreadsheet here.


Click here to watch my video on how to troubleshoot your sales process.!


Join The C Suite Self Study now! If you’re looking to get the best support in selling your services to corporate organisations, not to mention email templates and proposal outlines so that you really can convert at much higher rates and sell your services more successfully then click here now.


Take the Selling to Corporate offer quiz and find out what the best offer is that you could sell to corporate.


Sign up here for the webinar on Five Simple Steps to Landing Corporate Clients.


Top 5 Business Development Questions: If you’re looking to convert more business development calls into sales? You need to be asking the right questions and getting the best information to support future work. Download my Top 5 BDQs here and start getting quality information from your prospects.


Connect with me on LinkedIn.


If you’ve been consuming the content and LOVE the show, please make sure you take five minutes out of your day to leave a review.


Click here if you would like to listen to my recent TEDx talk.



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