Are you ready to generate revenue from corporate clients?
Maybe you’ve been trying to create a predictable B2B revenue stream for a while – but you just seem to be stuck in feast/ famine mode?
Or maybe you’ve been selling to individuals for a while and you’re tired of the content creation hamster wheel, being undervalued and underpaid and you want corporate clients who’ll pay premium prices without having to puppet yourself about on social media?
You’re in the right place!
Your Selling to Corporate® journey
And best of all? It’ll teach you how to generate predictable, scalable B2B sales without;
· Overwhelm
· Over-working
· Having to show up on any social media platforms
If you’re looking for the simplest, quickest and sanity-saving sales strategies to successfully sell your services to corporate organisations?
Transforming sales for entrepreneurs
After boxing up my things (and having a little tear at the Tottenham Court Road tube station) I swapped my sky high stilettos and boring BlackBerry for the glamorous sights of my kitchen table and set to work.
After six months, I noticed two very concerning things…
1. Most entrepreneurs were lacking sales confidence and competence. They were afraid of selling; often desperately wanting to avoid seeming sleazy/ desperate – but not having any idea how to create clear sales plans that they could implement to generate predictable revenue.
2. Genuine experts were being severely undervalued – and undercharging – when selling to individual consumers. Despite social media being a popular way to build an audience and attempt to sell, it wasn’t practical. There weren’t measurable metrics that could be used to replicate top performance and the constant influx of new social media strategies (and platforms!) meant business owners were spending more time learning social media skills than selling their services.
The result?
And a supreme lack of confidence in themselves, their sales abilities and their pricing…
Have you figured out what your return on investment could be if you bought The C Suite ® today?
But let’s see what your ROI would look like…
So many people ask me what ‘realistic’ goals or earnings look like if they join The C Suite ®. Whilst your earnings will always be directly linked to the time and energy you spend on implementing the programme, there is also data that we’ve collected over the years to help give you an indication of what your return on investment could look like if you a) purchase and b) implement.
This ROI calculator gives you the ability to pop in your current numbers (or even play around with your goals/ targets!) so that you can see the difference in investing your own time, energy and current strategy vs using the proven methods inside The C Suite ®. All you need to do is put in:
Number of sales: How many sales you’d like to make within the next 90 days
Average Transaction Value: Take the last 90 days in your business and look at the total revenue generated. Divide that total revenue by the number of transactions and that will give you your average transaction value. (The average UK B2B sale is worth 10,000 so you can also use that as a guideline if you wish!)
Average Upsell Value: The price of your average upsell.
Based on industry stats and data collected from our course participants, the calculator has been designed to give you a conservative idea of what you could achieve without sales training and what you could achieve with The C Suite ®.
| No. of sales | |
| Average transaction value (£) | |
| Average upsell value (£) |
Your Results
| Without Course | With Course | |
| Revenue | 0.00 | 0.00 |
| Upsell Revenue | 0.00 | 0.00 |
| Total Revenue | 0.00 | 0.00 |
| Total Return On Investment | 0.00 |
Customer testimonials
Aoife Mollin
“Jessica Lorimer’s The C Suite ® program has been an absolute game-changer...Five months into The C Suite ®, I was featured in Forbes as a DEI expert. Every day, I’m regularly engaging with key stakeholders in companies like Philips, Amazon, the IMF, Google, Tesla and more.
I even secured a paid keynote with PepsiCo and Frito Lay in the fall of 2020! Having Jess is in your corner is a no-brainer if you want to sell to corporates, which every online business owner needs now to survive and thrive today. Cannot recommend The C Suite ® enough!”
Kay Fabella
“I have now secured two of my biggest business contracts (pricing that I never would have dreamed of charging prior to working with Jess). I definitely wouldn’t have achieved this without the support inside The C Suite ®. I now have clear strategies on how to convert new business leads and charge a fee that I believe reflects my level of expertise. However, this magnitude of success wouldn’t have been possible without Jess’s support and advice. If you’ve been thinking of joining The C Suite ®, don’t hesitate. It really has been one of the best decisions I have taken for my business.”
Bahee Van De Bor
“The C Suite ® has simplified what could look like a complex nightmare... The core breakthrough so far for me has been doing work that I actually want to do. I wanted to be working inside organisations preventatively. I am a Trauma Consultant and Chronic Stress Consultant and it’s grossly misunderstood; both for short and long-term effects. Getting paid well for the work I truly love is a breakthrough and like a ‘coming home’. I have never had a bank balance like it (no exaggeration).”
Anna Pinkerton
“With the help of Jess, who suggested just a few key tweaks to my messaging and how I need to be following up, I’m now easily booking 3 or 4 calls a week – up from just 1 per week before I joined The C-Suite ®. This has been a game changer, as the calls are all with great organisations who are interested in what I have to offer. I’ve also learned so much from the regular business development training days. Jess has taught me how to sell consultatively with integrity and confidence, and I’m getting results. My key celebrations are gaining new clients! I’m busy writing proposals for organisations I’d be delighted to work with and I have a strong sales pipeline.”
Emma Waltham
“I started working with Jess around April 2020 – I had a number of SME clients that I consult with and I really wanted to get into bigger organisations – I’d been trying – and failing – to do that for a long time and frankly was quite frustrated. Someone recommended me to Jess and I signed up pretty quickly. In 5 months I’d got my first corporate client and their initial order meant I’d got all my money back and more on my investment with Jess – and they are likely to do more with me. Jess is always coming out with other ways to develop your business and other value adds that help you to grow in a sustained way. I’d definitely recommend her.”
Tom Manning
Unleashing success with the Selling to Corporate ® framework
Over the last 15 years (and over 20,000 people trained!) I’ve developed the Selling to Corporate ® Framework; a clear framework that has been proven to generate significant, fast results for thousands of clients.
And inside The C Suite ® you get access to the Selling to Corporate ® framework and the exact sales strategies, templates and sales techniques that I’ve taught thousands of people – and that they’ve used repeatedly to get results.
Clarity
Lead generation
The process of identifying and approaching qualified stakeholders who are genuinely interested in your area of expertise and have budgetary responsibility for your area of specialism.
Business Development
Offers + Proposals
Being able to create profitable solutions that stakeholders are bought into and articulate them in a way that is designed for supremely high conversions!
Delivery and Re-Sell
Maximize client revenue through exceptional experience and upselling, reducing reliance on new leads.
Clarity
Identify your ideal audience and their needs. Find qualified stakeholders interested in your expertise and with budgetary responsibility.
Lead generation
The process of identifying and approaching qualified stakeholders who are genuinely interested in your area of expertise and have budgetary responsibility for your area of specialism.
Business Development
Building, maintaining and leveraging relationships to help win bigger deals and do business long-term with corporate companies.
Offers + Proposals
Being able to create profitable solutions that stakeholders are bought into and articulate them in a way that is designed for supremely high conversions!
Delivery and Re-Sell
Maximize client revenue through exceptional experience and upselling, reducing reliance on new leads.
Sounds simple right? So why do entrepreneurs struggle?
The Selling to Corporate ® Framework is simple. In fact, all of the sales strategies and techniques that we teach are simple.
Simple is not the same as easy
‘Easy’ suggests that anyone should be able to figure it out, create a strategy, implement it solo, make it work instantly / troubleshoot and make it more effective without assistance.
Building your own B2B sales process when you have NO prior experience as a professional salesperson is NOT easy.
Let’s face it. Generating predictable revenue isn’t easy. Even most professional salespeople don’t know how they produce the results – they just do it naturally.
But it can be simple – if you follow a proven process.
And what better process can you choose than one that has been used successfully by thousands of happy clients?
Transform your B2B sales success with The C Suite ® framework
Using my proven framework and all of the strategies, templates and tools inside The C Suite ® portal, my clients have been able to;
· Generate their first ever business development calls with corporate stakeholders.
· Sign their first (and fiftieth!) corporate client deal.
· Generate over six figures in one deal.
· Had their first multi-6 figure quarter
· Worked with global brands and businesses that are household names.
That’s why I’ve brought the very best B2B sales resource to the market;
Achieve B2B sales success on your terms
It is possible to get paid more and work less… If you’re running the right sales process.
· Time challenged: Parents, caregivers and anyone working a 9-5 whilst building their business.
· Sick and tired of traditional courses that fail them each time… because they’re more focused on throwing tons of theory at you… than giving you the direct tools and resources to do it immediately.
· Bored of B2C marketing – and frustrated with how much time and energy social media takes up.
· Ready to build and scale a B2B revenue stream that is steady, predictable, scalable… and allows you to do the work you love most and get paid at a premium rate for it.
· Time challenged: Parents, caregivers and anyone working a 9-5 whilst building their business.
· Sick and tired of traditional courses that fail them each time… because they’re more focused on throwing tons of theory at you… than giving you the direct tools and resources to do it immediately.
· Bored of B2C marketing – and frustrated with how much time and energy social media takes up.
· Ready to build and scale a B2B revenue stream that is steady, predictable, scalable… and allows you to do the work you love most and get paid at a premium rate for it.
If these people can do it? So can you!
If these people can do it? So can you. But – I just want to give credit where it’s due here. It is difficult to do alone. So if you’ve been trying to sell to corporate companies consistently and found that;
· They’re ghosting you… even after a business development call went really well.
· No-one is responding to your cold emails or LinkedIn messages… even though you’ve spent hours writing them and tweaking them.
· You’re able to make a few sales – but then you spend so long on delivery that you don’t have any time left for business development… so you’re in a constant feast/ famine revenue cycle…
· They’re ghosting you… even after a business development call went really well.
· No-one is responding to your cold emails or LinkedIn messages… even though you’ve spent hours writing them and tweaking them.
· You’re able to make a few sales – but then you spend so long on delivery that you don’t have any time left for business development… so you’re in a constant feast/ famine revenue cycle…
That’s normal. You don’t know what you don’t know.
What do you get inside The C Suite ® to help you get those kinds of results?
Access to The C Suite ® portal
Filled with every proven B2B lead generation and sales strategy that I’ve ever designed, alongside over 1000 immediately actionable templates so that you can learn through implementing best-practice sales strategies and techniques to get the results that you want.
Immediate access to CPD Accredited B2B sales trainings
The trainings inside The C Suite ® are all CPD Accredited so that you can relax safe in the knowledge that you’re being provided with a top quality learning experience that has genuinely been designed to get the best results. Not just some random person on the internet claiming to be good at training.
Clear modules
That teach specific sales strategies and techniques you can use to generate qualified leads, do best-practice business development, create offers, price effectively, create proposals that convert and up-sell regularly. (There’s a non-exhaustive list of modules below that you can check out!)
Consultative B2B sales templates
That have been used and proven to work in over 17 countries and 6 different languages! The C Suite ® gives you templates that are easily customisable and designed to get you the results you’re looking for each time – so that you’re not stuck procrastinating because you don’t know what to say or when to send something!
Access to The C Suite ® portal
Filled with every proven B2B lead generation and sales strategy that I’ve ever designed, alongside over 1000 immediately actionable templates so that you can learn through implementing best-practice sales strategies and techniques to get the results that you want.
Immediate access to CPD Accredited B2B sales trainings
The trainings inside The C Suite ® are all CPD Accredited so that you can relax safe in the knowledge that you’re being provided with a top quality learning experience that has genuinely been designed to get the best results. Not just some random person on the internet claiming to be good at training.
Clear modules
That teach specific sales strategies and techniques you can use to generate qualified leads, do best-practice business development, create offers, price effectively, create proposals that convert and up-sell regularly. (There’s a non-exhaustive list of modules below that you can check out!)
Consultative B2B sales templates
That have been used and proven to work in over 17 countries and 6 different languages! The C Suite ® gives you templates that are easily customisable and designed to get you the results you’re looking for each time - so that you’re not stuck procrastinating because you don’t know what to say or when to send something!
All of these elements have led to The C Suite ® participants generating over £5 million in 2022 alone.
How The C Suite ® makes B2B sales simpler
Your traditional sales funnel
(And it’s much easier than selling to consumers too!)
If you’ve worked in the online marketing space, you’ll recognise this as a B2C sales ‘funnel’. Sales funnels are designed to get as many people into your sales process as possible. It usually goes something like;
· Get as many (unqualified) leads into the top of your funnel as possible; by creating a lead magnet/ having a free Facebook Group/ showing up on social media constantly.
· Get those leads onto your email list.
· Through free stuff (usually webinars/ live launches/ free content) and consistent emails each week, leads are supposed to be ‘whittled’ down from people who only want free content… into buyers.
Our recommended method
Instead of trying to get lots of people into our funnel, give them as much free stuff as humanly possible and whittle them down into buyers, we teach an entirely different process:
· Proactively target a small number of qualified stakeholders in organisations that you want to work with.
· Approach them in a clear, consultative way and book qualified sales calls.
· Sell to them and deliver a great client experience.
· They’ll then recommend you to other stakeholders (internally/ externally)
· Book more sales calls… with more prospects… using warm recommendations…
· Sell more…
And the cycle continues
You can see that instead of whittling your buying audience down, you actually use your consultative sales skills and great delivery to increase your paid client base without any need for free content, posting on social media or giving endless free consultations/ webinars/ videos/ guest expert spots etc.
Not to mention that the average B2C (business to consumer) sale is worth £1500 in the UK… but the average B2B (business to business) sale is worth £10,000.
If it’s that simple, why would anyone sell B2C?!
I’m not entirely sure. After all, if you have to do more work to get paid less… surely it’s a no brainer?! But – I’ll hazard an educated guess at why most entrepreneurs avoid selling B2B.
1. They used to be an employee (and hated it!): This is a very common and real reason that most entrepreneurs think that they don’t want to sell to corporate organisations. However, selling to a corporate company as an external supplier gives you a very different experience than being an employee. Typically, external suppliers are seen as valuable outside perspectives; their advice is valued, they’re paid significantly more and they don’t ever have to deal with office politics…
2. They’re worried that corporate companies won’t buy what they have to offer: Again, a totally valid concern! Entrepreneurs typically think that only traditional business functions can sell to corporate clients. But it’s very different now! Inside The C Suite ® we’ve got menopause trainers, fertility specialists, self promotion/ visibility consultants, personal branding experts, nutritionists and a host of other interesting experts selling successfully to corporate clients alongside traditional areas of expertise like communications consultants, project managers, change and transformation experts, accountants and more. Why? Because corporate organisations do want and value change – and they’re focusing more on engaging and retaining employees, prioritising wellbeing and creating organisations that are great to work for. Meaning that new and exciting areas are opening up all the time!
3. They think it’ll take ages: Most people think (or have learnt from prior experiences!) that it takes ages to make a B2B sale. And if you’re not running a best practice business development process? Of course it does! Inside The C Suite ® though, we’ve got an incredible success rate – and most clients use our 90 day sprint plans to generate their first (or next!) corporate client in just 90 days! Again… with no need to use social media, create free content or reply to comments on social platforms…
How are The C Suite ® participants getting corporate clients so quickly and being able to repeat their successes?
Embrace growth and leave sunk cost fallacy behind
I know what it’s like to invest in ‘another’ course. And I know that if you’re reading this and you haven’t jumped in yet, it’s probably down to one main reason.
You’ve already spent time, money and energy on courses that you thought would help. But that you either haven’t completed… or that didn’t actually teach you what you need to know or give you the actual templates to be able to implement.
So you’re waiting. Waiting to finish the course. Or waiting to get results in the B2C space first. Or waiting to see what will happen in the market.
And I get it. It’s called ‘Sunk Cost Fallacy’. (And developed by someone much smarter than me.)
Sunk cost fallacy (according to the Oxford Dictionary!) is ‘the phenomenon whereby a person is reluctant to abandon a strategy or course of action because they have invested heavily in it, even when it is clear abandonment would be more beneficial’.
Remember the last time you tried to build an IKEA wardrobe without reading the instructions… and ended up with a tall box without a back because you refused to start over? (Just me?!)
Or the last time you and your spouse fought about asking for directions on a long car journey because ‘it’s probably just around the corner’ and you didn’t want to stop, take stock and ask for directions?
That’s sunk cost fallacy. And it has no place in your business. Because let’s be real together here… if you haven’t got the results you wanted to by now… what’s going to change if you don’t?
Nothing.
Which means that if you’re not happy with your financial results right now and don’t change your sales strategy? You’re not going to be happy with them in six months time.
And if you’re always getting ghosted by clients after submitting proposals now – and you don’t change anything? You’ll continue getting ghosted (and losing business!) in six months time.
Or if you’ve been saying that you’ll ‘look into’ selling to corporate companies soon… but haven’t mapped your market yet or begun proper lead generation processes that are booking business development calls… well. You can see where I’m going with this.
If you want your results to change, it’s time for YOU to make a change.
Unleash your potential: Empowering entrepreneurs to achieve lasting success
We’ve had a lot of people buy The C Suite ® over the years… and I can tell you the exact types of people that it works for.
Specialisms:
We’ve had clients who work in both traditional and non-traditional business areas. If you’re working in DEI/ Project Management/ Change Management/ Business Transformation/ Marketing/ Accountancy/ Web Design/ Executive Assistance/Time Management/ Performance Management/ Communications/ Team Culture Development/ Leadership Development or Talent Development as a traditional business area? Then The C Suite ® has been proven to work for those specialisms. If you’re working in a non-traditional business areas like; Nutrition/ Menopause Training or Awareness/ Self Promotion/ Imposter Syndrome/ Personal Fitness/ Personal Branding/ Fertility/ Art/ Videography/ Social Media Influence/ Maternity Returner Coaching/ Neurodiversity Training and Development / Storytelling / Copywriting/ PR then we also have successful students in those areas. Simply put, if you’re a coach, consultant or expert who has a clear skill – we can help you sell it to corporate organisations!
Time rich and time poor:
85% of our participants are busy parents. That means that all of our resources are focused on giving you immediately actionable strategies with quickly customisable templates that you can use to get the very best results as quickly as possible. (And without having to fill out 100 page workbooks about the type of magazines your ideal client might read…)
People who aren’t confident with sales/who have brand new businesses:
The C Suite ® has been fully designed to support entrepreneurs to develop both confidence and competence in their B2B sales processes. Using proven resources and strategies, you are giving yourself the very best chance to succeed (and avoid picking up bad habits, damaging your sales confidence and inadvertently ruining relationships along the way!) We’ve had lots of success with newer business owners who’ve wanted to create best practice sales processes that convert – and helped business owners go from never having made a corporate sale before – to generating over £100K in their first year!
Experienced business owners:
Who are looking to create a B2B revenue stream/ business owners who already have a B2B revenue stream that they want to produce consistent, high profit sales: The C Suite ® has been designed to benefit business owners by providing standardised sales processes and best practice templates and techniques that you can use to generate predictable, high profit B2B sales and scale your business growth quickly. We’ve had many participants who’ve been selling to corporate organisations for years who’ve used The C Suite ® to double, triple and even quadruple their B2B sales without adding extra workload or overwhelm.
Video Overview
Remember, inside The C Suite ®, you get access to;
The Clarity Module
Where you’ll learn exactly how to target the best industry for you – and set your own KPIs/ metrics so you can perform at your best.
The Lead Generation Module
With over 6 different types of B2B lead generation including cold email marketing, LinkedIn and more! This module contains all of the lead generation strategies and templates you need to generate qualified leads that want to talk to you – and buy from you. #NoThinkingRequired.
The Business Development Module
Where you’ll learn the consultative sales skills required to build, maintain and leverage relationships with stakeholders so that you’re never ‘friend-zoned’ and instead, make more sales than ever!
The Offers Module
Where you’ll be able to understand industry trends for offer types, get to grips with co-creating offers that corporate clients love and deal with any pricing problems you have… so that you’re converting more calls to paid corporate clients and charging premium prices without worrying!
The Corporate Mindset Module
For those of you who are lacking the confidence to approach organisations or raise your rates? We’ve got a whole module on improving your B2B sales mindset (and my own personal sales tips!) to help you increase your confidence and pitch like a pro.
The Scaling Module
Where you’ll learn about hiring, delegation, business models and more… so that you can continue your growth, generate more revenue and work less without worrying.
The Clarity Module
Where you’ll learn exactly how to target the best industry for you - and set your own KPIs/ metrics so you can perform at your best.
The Lead Generation Module
With over 6 different types of B2B lead generation including cold email marketing, LinkedIn and more! This module contains all of the lead generation strategies and templates you need to generate qualified leads that want to talk to you - and buy from you. #NoThinkingRequired.
The Business Development Module
Where you’ll learn the consultative sales skills required to build, maintain and leverage relationships with stakeholders so that you’re never ‘friend-zoned’ and instead, make more sales than ever!
The Offers Module
Where you’ll be able to understand industry trends for offer types, get to grips with co-creating offers that corporate clients love and deal with any pricing problems you have… so that you’re converting more calls to paid corporate clients and charging premium prices without worrying!
The Corporate Mindset Module
For those of you who are lacking the confidence to approach organisations or raise your rates? We’ve got a whole module on improving your B2B sales mindset (and my own personal sales tips!) to help you increase your confidence and pitch like a pro.
The Scaling Module
Where you’ll learn about hiring, delegation, business models and more… so that you can continue your growth, generate more revenue and work less without worrying.
And that doesn’t even cover all of the templates and techniques included for writing your best proposals so that they convert every time… or the Cash Injection module (complete with email campaigns!) to help you generate an immediate return on your investment!
Frequently asked questions
Get the answers you need: common questions and helpful responses
Is there any live / direct support from Jess?
The C Suite ® is a fully accredited self study learning programme. There is a private Facebook Community for participants where Jess occasionally runs pop-up sessions but there is no direct / sustained access to Jess during the programme. You get all of the strategies, templates and sales techniques, full access to the portal and full access to the Facebook Community group for networking and staying accountable and connected with other participants.
Will I have to use social media to get the best results from The C Suite ®?
No. The C Suite ® Self Study does not teach social media strategies for B2B sales. Social media use is not relevant for best practice business development and whilst there are content prompts available in the portal if you do want to continue using social media, but it’s not necessary for generating B2B sales.
Will it definitely work for me?
If you’re motivated, willing to learn and follow the clear instructions in the portal and you’re a service based business owner who will follow the metrics, advice and strategies then there’s no reason to think it wouldn’t work for you! But if you’d like to have a chat directly with Jess about your business and how The C Suite ® could benefit you, just click here to book a convenient timeslot. Please note: these sessions are not free consulting sessions and are only used to discuss how The C Suite ® could support your goals / answer any questions you have about the programme.
Is there a way to upgrade to get 121 access with Jess?
There are rare slots to have one-off calls with Jess that are only offered to The C Suite ® participants. These calls are not integral to your success in the programme – and 90% of our participants never use upgraded access! But if you did want to book one of those slots, you can approach #TeamJess when you join and they’ll be able to advise you on any upcoming 121 sessions.
Can I talk to you before I make my decision?
Absolutely! I encourage you to reach out and ask questions if you have them so that you can make the best decision for you. The best way to ask questions is to drop me an email: Jessica@JessicaLorimer.com with any questions you have – I respond personally to each one! Alternatively, if you’d like to chat it through with me directly, you’re able to book a slot in my diary by clicking here.
Are refunds available?
No. As you’ll get instant access to everything in the portal, refunds are not available for this product. But – if you’d like to ask questions before you buy, please drop me an email: Jessica@JessicaLorimer.com so that I can answer them personally or check out this video to get a feel for everything that is included.
Still have a question?
If you have any questions about The C Suite ®, just email Jessica@JessicaLorimer.com. I reply to every email personally Monday – Friday.