Why ‘normal’ communication is stopping you feeling confident with sales communication

Today Jess tackles the surprisingly overlooked issue that’s stopping entrepreneurs and sales professionals from landing corporate clients: a communication gap that’s causing more trouble than you think. Forget “mindset.” It’s all about how you communicate. After working with thousands of entrepreneurs and professional salespeople over 18 years, Jess has noticed a universal fear: nobody wants […]
Is being a great networker costing you B2B sales?

Time is flying, and if you haven’t started building your B2B sales pipeline yet, this is your wake-up call but only if you leverage it strategically. Focus on proactive lead generation, reset boundaries, and get clear about your sales process so your network actually supports your revenue goals. In this episode Jess challenges the popular […]
Are you speaking to decision-makers or influencers (& why it matters!)

Wondering why your lead generation efforts aren’t landing sales? In this episode, I’m sharing the key difference between decision makers and influencers in corporate organisations – and why targeting the right people will transform your business. Consistency matters and so does knowing who truly holds the budget and sign-off power. Build relationships, but be strategic. […]
4 focus areas to smash your sales goals in the first 90 days of 2026

Kicking off 2026 with fresh energy, strategic focus, and real results! If you’re tired of 2025’s energy (or sugar overload), feeling fired up or easing yourself in and want to actually MOVE the needle in your business, your first 90 days of 2026 can pave the way for your best year in business yet. Rather […]
A quick 2025 wrap up and 2026 update

As 2025 wraps up, I’ve been reflecting on the lessons learned—both the challenges and the wins. This year brought huge personal and professional shifts, from moving into what feels like our “forever home,” navigating unexpected family bereavements, and making some big strategic choices in my business. After six incredible years, The C Suite will see […]
Two integral sales strategies you must focus on for winning sales in 2026

As we gear up for Christmas and wind down the year, now is the time to assess your 2025 performance and plan your B2B sales strategy for 2026. While some clients have had their best financial year ever, others have seen dips or plateaus, often feeling that revenue has become harder to generate. In this […]
Trends & Insights: How 2025 is changing the way you need to sell in 2026

2025 was a challenging year for many entrepreneurs selling to corporate clients—but there’s so much hope for 2026. The sales landscape is shifting: AI and social media aren’t silver bullets, and relying on content won’t cut it. What really matters now is having a best-practice sales process, accountability, and meaningful human connections. Companies are spending […]
#3 things that will help you maximise any sales training you’re embarking on

Happy Halloween – and happy spooky season! As we are at the end of October, I wanted to share some essential advice to maximise any sales training you’re embarking on. Also, if you’ve been waiting for “next time,” there won’t be one: today is the FINAL chance to join the last-ever round of The C […]
How to choose the best CRM system to sell your services to corporate clients.

Autumn is officially here! If you’re anything like me, you’re loving the changing leaves, cosier jumpers, and maybe even a new cardigan (thanks, Facebook recommendations). But aside from sweater weather, this season brings something else that’s just as important for your business: the ideal time to get serious about your CRM. If you’ve ever found […]
The #1 2025 trend that has secretly stopped your sales growth (and what to focus on instead!)

Happy October! If you’ve been following recent episodes of the Selling to Corporate podcast, you’ll know I love a good trend prediction—and this year, one big shift has arrived faster than expected. So… what’s stopping B2B sales growth right now? The #1 Hidden Trap: Negativity + Lack of Strategy Despite a booming B2B market (yes, […]